Service
Speed and security
Speed is a ranking factor, a conversion factor and a trust factor. Security is the thing nobody thinks about until it costs them a weekend.
Slow sites lose customers before the page finishes loading, and search engines notice. We build static-first sites served from Cloudflare’s edge, with images sized and compressed automatically, scripts loaded only where needed and every page measured against Core Web Vitals before it ships.
Security is handled the same way: hardened headers, bot protection, rate-limited forms, secrets kept out of the code, and monitoring that emails a human when something looks wrong. We learned these lessons running our own stores under real attack traffic.
Questions we get asked
- How fast should a site be?
- Google's Core Web Vitals thresholds are the bar: fast to paint, stable while loading, quick to respond. We build to pass them on a mid-range phone on a mobile connection, not just on a laptop in the office.
- Do you fix existing sites or only new builds?
- Both. A speed and security audit of an existing site is usually the first thing we do for a new client, and often the highest return.
- What about bots and attacks?
- Cloudflare in front of the site, bot management, rate limits on forms and checkout, hardened security headers and no plugins left to rot.